Cheetos Releases New Limited Edition Flavor Inspired by the Olympics

Prepare to snack! Cheetos is introducing a new limited-edition spice, Cheetos Winter White Cheddar Curls, in honor of the 2018 Winter Olympics.

The new odor is to show approved for the USA’s Curling team during the games, which kick off on Thursday, February 8, in PyeongChang, South Korea.

Cheetos has yet joined forces with YouTuber Todrick Hall for the commercial, in which he performs and dances onward to “Teach Me How to Curl,” a song inspired by Cali Swag District’s hit “Teach Me How to Dougie.” Pro football players Vernon Davis and LaDainian Tomlinson joined Hall in the clasp to teach viewers how to hold the dance move “The Curl.”

Cheetos Winter White Cheddar Curls
Cheetos Winter White Cheddar Curls

“I’m always countenance to entertain in pleasing and unexpected ways. When Cheetos wanted to four up to create a new frisk move, ‘The Curl,’ I immediately leapt at the opportunity,” Hall, 32, said in a statement. “Doing ‘The Curl’ is a explosion and I can’t expect to see people get behind this new dance craze and the USA Curling generate by sharing their own renditions.”

The new flavor and the shoppy were created to hangar light on curling and to suggest viewers to support the sport and its athletes during the Winter Games.

“The Cheetos brand prides itself on adding a little unlucky flare to whatever we do, which it’s supporting a sports organization or opening a new restaurant. We hope our fans join us this hiems by getting behind ‘The Curl,’ and supporting USA Curling,” Frito-Lay’s Senior Director of Marketing Ryan Matiyow said in a press release. “The better fans who join the movement and do ‘The Curl,’ the more attribute and excitement USA Curling will feel, bringing the curling litter that much closer to sweeping the competition this February.”

Cheetos Winter White Cheddar Curls will be effectual for purchase for a limited clock at stores nationwide opening Monday, February 12.

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